Explications détaillées données par Gao YUNHANG (NAC MG) sur le retard concernant le lancement de la MG TFEn résumé :
1. La date du 23 octobre n'était pas le moment opportun pour le lancement de la MG TF sur le marché chinois : l'épreuve de Formule 1 se déroulait à la même période à Shanghai et mobilisait les médias sur place,de même que le Salon Automobile de Tokyo. Mais la MG TF est maintenant prête pour le marché chinois.
2. Pour le lancement au Royaume-Uni, le problème rencontré a été lié à la logistique par rapport aux parebrises qui sont arrivés endommagés. De nouveaux fournisseurs européens ont été trouvés.
3. Pour le marché européen, la MG TF produite à Longbridge est prête pour la poduction et la vente mais certaines certifications européennes liées à la sécurité et à l'environnement restent à obtenir : le standard d'émission EURO IV, la certification VCA
Source :
Detailed explanation for the TF delayed launch
Currently, there are reports of the problems encountered with the parts that delayed the TF production at Longbridge from autumn this year to the spring next year; and some parts were broken during transportation because of the packaging and NAC switched from Chinese suppliers to European suppliers for some car parts because of this.
Assistant general manager of NAC MG, Gao Yunhang, accepted an interview and explained the situation, "Such saying is somewhat misleading, the British TF launch does not have a definite date so one cannot say it is 'delayed' and moreover, that is not the main factor that affected the TF launch in China."
"There are many causes to the deferred TF launch, and timing is a main reason for that. The Shanghai F1 racetrack is tightly booked in the latter half of October, this made our preparation work for the launch more difficult. Secondly, at the original launch date of October 23rd, most of the media would be heading off to Japan for the Tokyo Motor Show and that would inevitably reduce the attention on the TF launch. Thirdly we also have to consider the problem of launching the car at the same time with Europe."
"However, the problem with windscreen window packaging really existed. We would need some changes to this and require the supplier to thicken the packaging material to take on the 10,000 odd miles journey by sea.
He went on to say that TF has passed the conditions to be launch in China, it is rather a matter of timing, but there are more conditions to be met for the TF to be launched in the UK. There is the VCA quality management certification,
Euro IV emission standard, crash safety and ELV European environment directive. At the moment the MG TF passes those requirements for mass manufacture and selling but it still has to face any future stricter requirement on environment, quality and safety issues from Europe.
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